hi doug, a couple things: Everyone should read this as well to understand

-  we are redoing the SMS how it works, yes will be available to all subscribers for a small fee.  We have to pay a service to send them out is reason for the charge.

- SMS goes out to the pop out alarms for the short term trade ideas you see here on the trading community blog. These are not buy/sell signals, they are simply alarm prices set by us at night, very similar to how you would do on your own quote screen, i.e. you see a stock with a resistance $10, and you set an alarm early such as $9.92 or something.  

- SMS alerts go out for trades on the SPY Pro system

- you will be able to choose both or one.  A lot of folks are here only for the SPY Pro system, and don't want all the trade idea alerts because they average 5 - 10 per day, whereas the SPY Pro system typically only does 1- 2 trades a month, thus the SPY Pro system signals can easily be lost in the noise.  One can choose to turn off the normal trade alert SMS if they choose.