Sat with a little pressure as the market corrected but the
recent action has been constructive. I think the $38 (and
maybe $37.50) level can be next resistance. A break through
38 could see the 40's. I also had my first Keurig experience
and I really like the potential of the K-cups.
Yes, they get credit as well because a week ago or so they said
coffee prices are too high and we will stop buying and wait for a
pullback. I thought that was risky but also brilliant because
while they could have gotten 'pants' - there is also the
aspect that a major buyer is out of the market.
SBUX - update
Posted by tom on 19th of May 2011 at 02:21 pm
Sat with a little pressure as the market corrected but the recent action has been constructive. I think the $38 (and maybe $37.50) level can be next resistance. A break through 38 could see the 40's. I also had my first Keurig experience and I really like the potential of the K-cups.
SBUX
Sounds like you are talking
Posted by Vida on 19th of May 2011 at 04:05 pm
Sounds like you are talking about some kind of super bra... sorry couldn't resist!
Coffee futures down 10% in a month won't hurt either!
Posted by lessarda on 19th of May 2011 at 02:22 pm
Yes, they get credit as
Posted by tom on 19th of May 2011 at 02:24 pm
Yes, they get credit as well because a week ago or so they said coffee prices are too high and we will stop buying and wait for a pullback. I thought that was risky but also brilliant because while they could have gotten 'pants' - there is also the aspect that a major buyer is out of the market.
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