Agree.  These days I'm finding that there is more to learn than I ever imagined when I was doing this part time. With my full focus on a single thing, I figured it would require less work, not more. It hasn't panned out that way, but I'm endlessly fascinated by the next thing I'm figuring out. I think part of it is that I feel a bit of an inner panic that I'm racing against AI to learn to use it to get me and my business ahead before everyone else figures it out and leaves me behind.  Thankfully, most people are lazier than I imagine, so it's likely I'm just being paranoid  ...that said, I think it's a healthy fear at least partially rooted in reality.