I ran into the same issue  trying to hedge with VXX in the past.  I found that VXX is not just like VIX.  VXX is based on the volatility futures 1 month and 2 months out.  So if the market thinks that 1 to 2 months out the volatility will not be that big, VXX does not move that much.  In fact I had noticed that in some cases VIX goes up while VXX goes down.  So, if your looking for a short term hedge, I wouldn't use VXX if you are looking for longer term bear market hedge, then maybe VXX would work out.

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