Remember Elon is the one who pulled off the reusable booster - thus cutting costs  by many times what previous launches used to cost

    the analogy I like is: imagine you are taking a vacation to FL and you drive there in your car that you have to 'throw away' and buy a new car to drive back - image how much more that vacation would cost if you could only drive the car one time - same thing with the rockets that for decades they would just let fall into the Ocean and have to build another one - the reusability was a big deal and logical 

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