yeah there's many ways one could do things. it's also been 11 years since we increased prices, and people worrying about $10 or $15 in a month a couple of coffees at Starbucks, folks should focus their energy on their trades and investments, vs something a charge that is basically noise to their accounts.
yes we need more social media presence but at the end of the day I'm so tired and barely enough time for what I do now - I'd have to hire people to do, which costs money, and find someone who is worth a damn at doing it, not easy.  Also, pricing things too cheaply tends to attract a lot of non-serious folks and turnover. In dealing with this stuff for 19 years now, I've found that generally my biggest pain in ass customers, who write me 30 emails and complain about this and that, are the ones who have $5000 to their name and shouldn't be trading at all. Next year I would like to launch my ETF basket, and that's probably something that would be an add on - if it's a good product and has value, people will pay for it. Even for the SPY and ES systems, there' been 110 trades this year, average profit of 250 - 300 per trade.  I see your points, I just don't think that's the right direction for us, and we are not good at marketing anyway, at the end of day we'd end up with 1/2 the money and probably not many more customers.